SEO and CRO: How to Drive Search Traffic That Converts into Customers
Are you optimising your content for Google AND for conversions? Are you combining your SEO and CRO strategies? If not, then you should...
top of page
Search
3 min read
10 Ways Optimise Your Site Ready for Easter
Easter is just around the corner so it’s time to start focusing on your plans and optimising your site ready for the holiday season
5 min read
How to Optimise Your eCommerce Homepage to Increase Sales
Your entire eCommerce website is built for one thing: to drive customers to conversion. Your eCommerce homepage plays a crucial role in...
5 min read
eCommerce Metrics for Each Phase of the Customer Journey That You Should be Tracking
There are many ways to launch, grow, and scale an eCommerce business. But, if you don’t measure the results of your efforts, you’ll never...
1 min read
How Colour Psychology Influences Customer Behaviour
I’m a huge believer in using psychology (especially colour psychology) to improve your marketing and customer experience. How often do...
4 min read
5 Tops Tips for Mapping The Customer Journey
Before we get into the tips for mapping the customer journey, I should clarify for those of you that aren’t familiar with Journey Maps...
5 min read
15 Tips to Improve Your eCommerce Customer Experience
eCommerce continues to experience explosive growth year after year. And as more and more consumers turn to online shopping, their...
3 min read
10 Top Tips to Design The Perfect Customer Experience Survey
Using a customer experience survey can help you measure how good your business is at interacting with your customers. By tracking the...
4 min read
What is Customer Journey Mapping and How to Start?
If you strive for a customer centric culture, you have to understand the customer journey – every step of the way! Customer journey...
3 min read
How to use SEO to Improve Customer Experience (CX)
When you think of SEO, the first thing that comes to mind is ‘search traffic’. But what about a way to improve customer experience?...
4 min read
Customer Experience Metrics: How you can easily measure your CX
“If you can’t measure it, You can’t improve it” – Peter Drucker Taking the time to build and implement a customer experience strategy...
2 min read
Customer Experience: 5 Simple Steps to Get you Started That Won’t Take too Long
How people perceive your brand and whether or not they want to spend money with you – ultimately comes down to their customer experience...
bottom of page